Services -The Export of the 21st Century
The export of services is the fastest-growing
segment of both the U.S. domestic and international
economy. This is where opportunity abounds.
Services -The Export of the 21st Century
is designed to help service providers ¡§go international.¡¨
The book describes how to enter foreign markets,
which countries are open to specific service opportunities
and how to break through market barriers.
Twenty service industry analyses provide detailed
"how-to" and "where-to" information
for exporting services from the U.S. Each analysis
includes: domestic and international market overviews,
marketing channels, barriers to trade, best regional
opportunities and sources of assistance. Case
studies illustrate how firms succeed in exporting
services. Services
I highly recommend Services - The Export of
the 21st Century.
-Mickey Kantor
Former U.S. Secretary of Commerce |
